Advertising and Promotions Managers: Salary, Job Description, How To Become One, and Quiz

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Job description

Advertising and Promotions Managers plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

  • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
  • Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.
  • Assist with annual budget development.
  • Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
Read more about what does an Advertising and Promotions Manager really do at work and what is it like being and working as one.

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Average salary
$133090 per year

Average hourly wage
$64 per hour

Advertising and Promotions Managers with little to no experience tend to make between $57150 and $82200 while the more experienced ones can earn over $163370 per year.

Top 5 paying states Hourly Annual
NY $84 $174,870
NJ $76 $158,140
WA $71 $148,530
GA $70 $146,390
PA $69 $143,620

One of the easiest ways to increase your salary as an Advertising and Promotions Manager is to move to a higher paying state like NY. Right now, the highest paying states for Advertising and Promotions Managers are NY, NJ, WA, GA and PA.

However, a higher pay at NY doesn’t guarantee that you will make more because the living expenses at NY might be twice as high than where you are currently at now.

Three other factors that can increase your salary as an Advertising and Promotions Manager is the degree you hold, the industry you work in, and lastly the company you work for.


Recommended degree level
Bachelor’s degree

We asked other Advertising and Promotions Managers what degree they had when they got the job and most of them said they had a Bachelor’s Degree followed by a High School Diploma.

Other than that, we also asked them what did they major in and here are the most popular majors that came up.

Public Relations, Advertising, and Applied Communication
Public Relations/Image Management
Marketing/Marketing Management, General
Read more about how to become an Advertising and Promotions Manager and the degree, training and education you need.

Pros and Cons

Here are some of the pros and cons of being an Advertising and Promotions Manager.

Suitable for people who likes to start and carry out projects
Suitable for people who values achievements and are results-oriented
This career is perfect for people who love to work indoors.
One of the highest paid careers in the world
Not suitable for people who likes practical and hands-on work
It is hard to get into this career. A considerable amount of work-related skill, knowledge, or experience is required for this career.
Long working hours (More than 40 hours per week)

What is the job like

Job satisfaction

Is this job meaningful

69% of Advertising and Promotions Managers said they were satisfied with their job and 30% said they feel like their job is making other people’s lives better.

Enna Smith

Paul Romancsak

Anthony Mixides
Bond Media

Daniel Foley
Daniel Foley SEO

Julien Raby

Jack Story
Assured Marketing

Dana Sidberry
Motivation Marketing Firm

Charlie Worrall
Imaginaire Digital

James Shaw

Matt Lally
The Gift Yak

Jared Kernodle
Global Payments Integrated

Erick Hernandez

David Walter
Electrician Mentor

Lynn Campbell
VIP Tires & Service

Is this right for me

Best personality for this career
The Entrepreneurs and The Artists

You can read more about these career personality types here.

People who are suitable for this job tends to like starting up and carrying out projects. They like leading people and making many decisions. Sometimes they require risk taking and often deal with business..

They also like working with forms, designs and patterns. They often require self-expression and the work can be done without following a clear set of rules.

Learn more about Advertising and Promotions Managers

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Advertising and Promotions Managers job description, Advertising and Promotions Managers salary, Advertising and Promotions Managers information, what is the job of an Advertising and Promotions Manager like, pros and cons about Advertising and Promotions Managers, colleges and universities for Advertising and Promotions Managers, is Advertising and Promotions Managers the right career for me, careers in Management

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