About this program
A program that focuses on human and media communication in the political process and that prepares individuals to function as members of political and public affairs organizations, political campaign staffs, and related government and media entities. Includes instruction in media effects, political speaking and debating, political advertising and marketing, image management, political journalism, opinion polling, and aspects of print and broadcast media related to the production and distribution of media messages in political settings.
Career Opportunities
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PR Specialists
promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.
$71940
Bachelor's degree
Strong job growth
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Broadcast News Analysts
analyze, interpret, and broadcast news received from various sources.
$66000
Bachelor's degree
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Communications Professors
teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.
$80940
Master's degree
Strong job growth
High job satisfaction
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Fundraisers
organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.
$64550
Bachelor's degree
Strong job growth
High job satisfaction
Personality Match
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PR Managers
plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client; or if engaged in fundraising, plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.
$135580
Bachelor's degree
Strong job growth
High job satisfaction
Personality Match
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