Organizational Communication

Stan T.Leave a Comment

About this program

A program that focuses on general communication processes and dynamics within organizations. Includes instruction in the development and maintenance of interpersonal group relations within organizations; decision-making and conflict management; the use of symbols to create and maintain organizational images, missions, and values; power and politics within organizations; human interaction with computer technology; and how communications socializes and supports employees and team members.

Career Opportunities

Training Specialists

design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.
$67440
Bachelor's degree
Strong job growth
High job satisfaction
Personality Match

Interest Match

Human Resources Managers

Dan Shepherd from VEI Communications
Theresa Santoro from Actualize Consulting
Pete Sosnowski from Zety
Shaun Price from MitoQ
Jagoda Wieczorek from
6 reviews
plan, direct, or coordinate human resources activities and staff of an organization.
$134580
Bachelor's degree
Strong job growth
High job satisfaction
Personality Match

Training Managers

plan, direct, or coordinate the training and development activities and staff of an organization.
$125920
Bachelor's degree
Strong job growth
High job satisfaction
Personality Match


Related Majors

Cultural Journalism

A program of study that prepares individuals to be journalists who critically examine current culture as expressed through the visual and performing arts, design, film, music, radio, television, dance, theater, and written text. Includes instruction in arts criticism, art and entertainment reporting, cultural critique, investigative reporting, newspaper reporting, photojournalism, and writing.

Science/Health/Environmental Journalism

A program that focuses on reporting on science, health, or environmental policy issues; investigating environmental problems and their causes; and public relations. Includes instruction in communication law, health reporting skills, interactive journalism, integrated marketing communication, journalism methods, media ethics, persuasion and political communication, science, health and the environment, social marketing, and video journalism.


Radio and Television

A program that focuses on the theories, methods, and techniques used to plan, produce, and distribute audio and video programs and messages, and that prepares individuals to function as staff, producers, directors, and managers of radio and television shows and media organizations. Includes instruction in media aesthetics; planning, scheduling, and production; writing and editing; performing and directing; personnel and facilities management; marketing and distribution; media regulations, law, and policy; and principles of broadcast technology.

Digital Communication and Media/Multimedia

A program that focuses on the development, use, critical evaluation, and regulation of new electronic communication technologies using computer applications; and that prepares individuals to function as developers and managers of digital communications media. Includes instruction in computer and telecommunications technologies and processes; design and development of digital communications; marketing and distribution; digital communications regulation, law, and policy; the study of human interaction with, and use of, digital media; and emerging trends and issues.


Public Relations, Advertising, and Applied Communication

A general program that focuses on organizational communication, public relations, and advertising; and that prepares individuals to function in a wide range of public and private sector positions requiring the skills of persuasive communication. Includes instruction in communications, public relations, and advertising theory; principles and techniques of persuasion; message/image design; marketing strategy; professional writing; public speaking and multi-media presentation skills; digital communications; and applied research.

Public Relations/Image Management

A program that focuses on the theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public; and that prepares individuals to function as public relations assistants, technicians, and managers. Includes instruction in public relations theory; related principles of advertising, marketing, and journalism; message/image design; image management; special event management; media relations; community relations; public affairs; and internal communications.

Advertising

A program that focuses on the creation, execution, transmission, and evaluation of commercial messages in various media intended to promote and sell products, services, and brands; and that prepares individuals to function as advertising assistants, technicians, and managers. Includes instruction in advertising theory, marketing strategy, advertising design and production methods, campaign methods and techniques, media management, related principles of business management, and applicable technical and equipment skills.



Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.