How To Become a Public Relations and Fundraising Manager

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How Long Does It Take, What Degree Do You Need, and More

PR Managers

PR Managers plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client; or if engaged in fundraising, plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

Salary
$135580
Becoming One
Hard
Education
Bachelor's degree
Job Satisfaction
Job Growth

Personality



What degree do you need

Recommended degree level

Bachelor’s Degree

We did a survey to ask other Public Relations and Fundraising Managers what degree they had when they became a Public Relations and Fundraising Manager. Here are the results.
Bachelor’s Degree
72.48%


College Certificate
11.18%


Master’s Degree
6.77%


One of the most common questions that we always get is what major or degree do I need to become PR Managers or what courses do I need to take.

We also asked PR Managers what did they major in college or university and here are the top 5 most popular majors that came up.

Public Relations, Advertising, and Applied Communication
Public Relations or Image Management

For Public Relations and Fundraising Managers positions, a bachelor’s degree in public relations, communications, English, fundraising, or journalism is generally required. However, some employers prefer a master’s degree, particularly in public relations, journalism, fundraising, or nonprofit management.



How hard is it

Difficulty
Hard

You will need a considerable amount of work-related skill, knowledge or experience to be a Public Relations and Fundraising Manager. For example, an accountant must complete 4 years of college and work for several years in accounting to be considered qualified.

Careers in this difficulty category will usually need several years of work-related experience, on-the-job training, and/or vocational training. These careers usually involve coordinating, supervising, managing, or training others. Similar careers include sales managers, database administrators, chemists, and art directors.


Related work experience required
2 to 4 years

2 to 4 years
39.13%


6 to 8 years
23.96%


Over 10 years
15.09%


Job training
Up to 1 month

Up to 1 month
46.55%


6 months to 1 year
22.67%


3 to 6 months
13.51%



License and certifications

Do you need any license or certification
Recommended but not required

Although not mandatory, Public Relations and Fundraising Managers can get accredited through the Public Relations Society of America. Candidates qualify based on years of experience and must pass an exam to become certified. The Accredited Business Communicator credential is also available from the International Association of Business Communicators.


Skills required

We asked other PR Managers if they could only have 5 skills, what would they be. Here is what they said.

1. Speaking what does this mean
2. Active Listening what does this mean
3. Reading Comprehension what does this mean
4. Writing what does this mean
5. Social Perceptiveness what does this mean

= Hot in-demand that most employers are looking for


Knowledge required

Just like any other job, you will need certain know-hows to excel at your job. PR Managers are generally very knowledgeable in these 5 key areas.

1. English Language what does this mean
2. Customer and Personal Service what does this mean
3. Communications and Media what does this mean
4. Sales and Marketing what does this mean
5. Administration and Management what does this mean


Learn more about PR Managers

Summary
Job Description
Salary
Requirements (You are here)
Quiz

Related to Public Relations and Fundraising Managers Requirements

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