daily life of a Demonstrator and Product Promoter
are Demonstrators and Product Promoters happy with their job

Demonstrators and Product Promoters

Other names for this job might include Appliance Counselor, Bell Ringer, Brand Ambassador, Collector, Demonstrator, Demonstrator Sales, Electric-Gas Appliances Demonstrator, Event Specialist, Event Staff Member, Exhibit Display Representative

  • $29720
  • 63%
    Job satisfaction
  • Easy
    Becoming one
  • High
    Job growth
OwlGuru Rank


Being A Product Demonstrator: What You Really Do

In this job description guide, you will find out what do Demonstrators and Product Promoters do and what is their typical work day like.

After reading this, you will have a much better idea on whether you will like working as a Demonstrator and Product Promoter or not.

Job summary

Product Demonstrators demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.

We asked Product Demonstrators how satisfied they are with their job. Here is what they said.

Job satisfaction


How meaningful is this job


63% of them said they were satisfied with their job and 42% said they find that their job makes the world a better place or helps to make someone else’s life better.

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Typical day

On a daily basis, Product Demonstrators Recommend product or service improvements to employers.

A typical day for A Product Demonstrator look like this:

Recommend products or services to customers.

We asked some Product Demonstrators a few questions to find out what else does their work day look like. Here is what we found.

Do you have telephone conversations everyday in this job?22% said yes
Do you have to use email everyday in this job?20% said yes
How important is it to work in a team in this job?42% said very important
Do you have group discussions everyday in this job?30% said yes
Do you have to meet strict deadlines everyday in this job?45% said yes
Do you talk or work with customers everyday in this job?55% said yes
Do you have to deal with angry customers everyday in this job?21% said yes
Do you have to make decisions everyday in this job?38% said yes

Other responsibilities

Besides the “typical day” things that Product Demonstrators do, they Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services. They might also Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products.

On a weekly to monthly basis, Product Demonstrators Keep areas neat while working and return items to correct locations following demonstrations. and Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed.

In addition, they Sell products being promoted and keep records of sales.

Although specific duties may vary, many of them Set up and arrange displays or demonstration areas to attract the attention of prospective customers.

To some Product Demonstrators, it is also their responsibility to Suggest specific product purchases to meet customers’ needs.

A typical week or month for them might include:

Explain technical product or service information to customers.
Demonstrate products to consumers.
Distribute promotional literature or samples to customers.
Clean work areas.
Maintain records of sales or other business transactions.
Sell products or services.

Working life

Working hours

Less than 40 hours per week

Working schedule

Regular (Set schedule and routine)

In a typical work week as A Product Demonstrator, you can expect to work Less than 40 hours per week.

Do Product Demonstrators work in an office-style work environment?


Once a week

Once a month

Once a year


Do Product Demonstrators work in a warehouse-style work environment?


Once a week

Once a month

Once a year


Do Product Demonstrators work outdoors?


Once a week

Once a month

Once a year


Is this right for me

Best personality for this career

The Persuaders and The Organizers

You can read more about these career personality types here.

You will like this career if you are someone who likes starting up and carrying out projects. They like leading people and making many decisions. Sometimes they require risk taking and often deal with business.

You also like following set procedures and routines. They like working with data and details more than with ideas.

How we can help

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Yes, I'm sure

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Career type

Sales and Marketing
Professional Sales and Marketing

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Additional resources


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